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Everyone wants to attract the best of the best. But it’s not just about massive pay packages. Especially with early career talent, we’re seeing an emphasis on purpose and skill-building. Not only do people want to know they’re contributing to something bigger than themselves, they want to feel like their company cares enough to invest in them.
SNP partnered with SAP to develop a robust sales training program called SAP Academy.
SNP didn’t arrive with a pre-conceived, pre-built, pre-written program, though.
Instead, through close executive alignment, interviews with key stakeholders, and deep collaboration, SNP learned everything they could about SAP’s values, culture, and long-term vision.
The result was a one-of-a-kind learning experience that not only reflected what makes SAP unique, but also reflected the talent pool’s desire for creativity, clarity, and practical skill-building.
“SNP is truly a trusted advisor. They take the time to listen, bring creative perspectives to our global team, and always deliver with excellence.
Look and feel more confident. Be more persuasive. Boost your credibility. And invest in your personal growth.
Don’t avoid difficult conversations. Delivering feedback is an opportunity to make a positive and lasting impact on your team. Learn how to make the most of it.
Don’t let it be “just another meeting.” Get people involved, excited, and motivated—that’s how you create a culture of productivity.
Don’t let it be “just another meeting.” Get people involved, excited, and motivated—that’s how you create a culture of productivity.




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Hyatt tapped SNP to create a video promoting GMU Live — the onsite portion of General Manager University onboarding program. SNP traveled to Chicago for the shoot to coach the speakers on camera and capture compelling b-roll that highlighted the new general managers’ emotional, and educational journey into Hyatt.
Back in 2013, Asana was still a young company and some of their managers were experiencing leadership roles for the first time. So they needed to learn how to be, well, leaders. Like how to be more influential, directive, confident, and how to deal with conflict. Because if they could flourish then Asana could start to scale even faster (and without so many growing pains).
Enter SNP.
We started with just one 1:1 coaching relationship. But the good word spread fast. Soon enough more people from Asana’s management team were seeking our unique third party perspective, skill-based approach, and communications expertise to build their personal brand, strengthen their careers, and achieve more. (And did we mention the coaching program was a perk that attracted new talent? We didn’t? Well…) Eight years later and Asana is still scaling. And we’re still by their side helping them do it.
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