Podcast with Will Landry, Founder of The Lichen Lab

On Season 5 Episode 7 of Think Like A Founder, SNP Communication’s Co-Founder and CEO, Maureen Taylor, interviews Will Landry.

Will Landry is the Founder and CEO of The Lichen Lab. The Lichen Lab, an incubator for laboratory sustainability technologies. Their flagship product, the Shut the Sash Alarm, reminds scientists to keep laboratory fume hoods closed, which helps labs conserve energy, save money, and keep people safe from hazardous chemicals. Will founded The Lichen Lab while at UC San Diego and graduated with a B.S. in Biology.

“I would say since that burnout period, I think that I’ve actually had a difficulty recommitting to that vision, even though it’s the same vision, it’s the same mission from pre-burnout.

Podcast with Will Landry, Founder of The Lichen Lab

I’m much less willing to just drive myself to the edge than I used to be. And I think I care a lot more about my personal wellbeing than I used to. I’m not willing to compromise sleep as much as I used to. And I’m not willing to work until 10:00 PM as often as I used to.”

Will Landry

On this episode of Think Like a Founder, SNP’s Co-Founder & CEO, Maureen Taylor gets Will Landry’s thoughts on…

  • Burnout
  • Investing in your fire
  • Being self-critical

Connect with Will Landry on LinkedIn. Find out more about The Lichen Lab on their website.  

Think Like A Founder is produced by SNP Communications in San Francisco, California. Visit the Think Like A Founder website to learn more about the podcast and curriculum or connect with Maureen Taylor on LinkedIn to continue the conversation there. 

Missed the last episode? Find Think Like A Founder Season 5 Episode 6 here.

Series Producer: Mike Sullivan

Sound Design: Marc Ream 

Content and Scripting: Catherine Hardy and Jaselin Drown

Production Coordinator: Natasha Thomas

Thanks also to Róisín Hunt, Selena Persiani-Shell, Jordan Bailey, Matt Johnson, Eli Shell, John Hughes, and Renn Vara.

Like this article?

Share on Linkedin
Share on Facebook
Share on Twitter
Share on Pinterest

GMU Live

Hyatt tapped SNP to create a video promoting GMU Live — the onsite portion of General Manager University onboarding program. SNP traveled to Chicago for the shoot to coach the speakers on camera and capture compelling b-roll that highlighted the new general managers’ emotional, and educational journey into Hyatt.

Hyatt Glasswing Overview

SNP produced an internal marketing video to help raise awareness and adoption of Hyatt’s new Glasswing application, which tracks real-time financial data, KPIs, and other core metrics for owners and operators. From conducting the interviews, to coaching the speakers on camera and editing the video, SNP owned the content creation at each step of production.

Back in 2013, Asana was still a young company and some of their managers were experiencing leadership roles for the first time. So they needed to learn how to be, well, leaders. Like how to be more influential, directive, confident, and how to deal with conflict. Because if they could flourish then Asana could start to scale even faster (and without so many growing pains).

Enter SNP.

We started with just one 1:1 coaching relationship. But the good word spread fast. Soon enough more people from Asana’s management team were seeking our unique third party perspective, skill-based approach, and communications expertise to build their personal brand, strengthen their careers, and achieve more. (And did we mention the coaching program was a perk that attracted new talent? We didn’t? Well…) Eight years later and Asana is still scaling. And we’re still by their side helping them do it.

By clicking on "Submit", you agree to the SNP Privacy Policy and communication from SNP Communications through the contact information listed.


By clicking on “Submit”, you agree to the SNP Privacy Policy and communication from SNP Communications through the contact information listed.