
The Other Duties as Assigned
Within a company structure, leadership usually has a functional responsibility. Marketing. Finance. Human resources. There are specific goals and metrics, specific processes and norms. Leaders

Within a company structure, leadership usually has a functional responsibility. Marketing. Finance. Human resources. There are specific goals and metrics, specific processes and norms. Leaders

Leadership is communicating with clarity, confidence, and a commitment to the audience. SNP team members don’t just understand this, they live it. Coaches and facilitators

Before she was a coach, Taryn Reed worked with high-performing sales enablement teams, rolling out strategies, prepping her team for presentations, and helping colleagues find

Real listening. Not listening to react, relate, respond, or fix: real listening. Genuine curiosity. The kind where you’re trying to understand the other person, and

When the world feels turbulent—when headlines shake you, inboxes flood you, and your calendar looks more like a game of Tetris than a plan—it’s easy

No one expects a Cinderella run. That’s the whole point, right? They’re the team that’s overlooked. Undervalued. The underdog who got lucky—or so it seems.

Leadership isn’t just about spreadsheets, strategy decks, and endless Zoom calls. It’s about people. Real, complex, wonderfully unpredictable humans. Welcome to heart-centered leadership—where empathy meets

If we’ve learned anything in the last five years, we’ve learned the importance of leadership. Our institutions have failed us. Events have scared us. And
Home Alone isn’t just a holiday classic; it’s also a masterclass in unexpected leadership. When Kevin McCallister is left behind during the family’s Christmas trip,

Trust is hard to define. And because it’s hard to define, it’s equally difficult to understand how it’s built—or how it’s lost. Of course, to
Hyatt tapped SNP to create a video promoting GMU Live — the onsite portion of General Manager University onboarding program. SNP traveled to Chicago for the shoot to coach the speakers on camera and capture compelling b-roll that highlighted the new general managers’ emotional, and educational journey into Hyatt.
Back in 2013, Asana was still a young company and some of their managers were experiencing leadership roles for the first time. So they needed to learn how to be, well, leaders. Like how to be more influential, directive, confident, and how to deal with conflict. Because if they could flourish then Asana could start to scale even faster (and without so many growing pains).
Enter SNP.
We started with just one 1:1 coaching relationship. But the good word spread fast. Soon enough more people from Asana’s management team were seeking our unique third party perspective, skill-based approach, and communications expertise to build their personal brand, strengthen their careers, and achieve more. (And did we mention the coaching program was a perk that attracted new talent? We didn’t? Well…) Eight years later and Asana is still scaling. And we’re still by their side helping them do it.
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